Dr Pepper 10. A delicious new low-calorie beverage that tastes even more like the original than even the diet version released many years ago which already tasted “more like regular Dr Pepper.”
Also, this beverage is explicitly NOT for women.
Is there something genius here or is this just another cheap permutation of “sex sells?” Tell me about it.
There are smart people out there that love new media so much and have become so good at moving around in these dimensions that they don’t have to be trained to look for some metric or number to determine an “influencer.” They can infer these things through casual conversation and intelligent research when someone pops onto their radar that has a different energy. “Inferencers” for the influencers, if you will.
As consumers we still have the responsibility to guard our own minds and sort through pomp and circumstance for the flesh and blood.
As professionals representing our business and others, we then we need to determine if it is warm, ruddy flesh and blood that the public can embrace and high-five, or the scattered flesh and blood of a battlefield that respectful journalism shies away from exploiting out of sheer morbidity.
I have decided to turn Dirty Little Social Media Secrets into a series to see where it can go! This post is what I’m calling my Little Black Book. Here are 10 of best tools that I use to start and maintain social media campaigns throughout their cycle.
Hi, my name is Jenn, and sometimes I still prefer to engage in traditional marketing.
What’s YOUR dirty little social media secret?
